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Display Archives - Page 46 of 206 - ExchangeWire.com

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Alphabet’s Earnings Beat Analyst Forecasts

Alphabet Inc. (NASDAQ: GOOG, GOOGL) yesterday (27 October), announced financial results for the quarter ended 30 September, 2016. Google remains…

10 years ago

Redefining Transparency in Digital Media

The rapidly expanding influence of technology in the media and advertising space has promised to usher in a new age…

10 years ago

Marketers Have the Appreciation of the C-suite; Video’s Viewability Comes Out on Top

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

The Role of Data, Real-time Optimisation & Measurement in your Content Marketing Strategy

As brands continue to realise that the rules of engagement have changed, they are searching for new ways to create…

10 years ago

3D Audio: The Linchpin of VR & the Future of Entertainment

Make no mistake – VR is not a fleeting trend. It is the first new storytelling medium that has been…

10 years ago

Going Undercover to Bust Ad Fraud

There is much being done to mitigate the risk of fraud in the digital advertising industry. However, argues Asaf Greiner…

10 years ago

Dynamic Creative Optimisation: Talkin’ About an Evolution

In our latest column from the IAB’s Display Trading Council, Jez Fawcett, international head of product, Rocket Fuel and Mathew Downs, programmatic…

10 years ago

Vivo Launch Video Streaming Service; Brazilian Brand Blocked for Using WhatsApp for Ads

This week’s Latam RoundUp brings the following news: the giant telco Vivo launch their own video streaming services, Studio +, in…

10 years ago

Facebook geht vor Gericht; Neues Advertiser Center für YieldKit

ExchangeWire bündelt ab sofort die wichtigsten Nachrichten aus der Region DACH mit Schlaglicht-Interviews aus der deutschsprachigen Programmatic-Szene. Diese Woche: Facebook…

10 years ago

Publicis Launches Ad Tech in Brazil; eBay Sell Their Shares in MercadoLivre

This week’s Latin American RoundUp brings the following news: Publicis Group choose Brazil for their ad tech startup pilot project, which…

10 years ago