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Display Archives - Page 47 of 206 - ExchangeWire.com

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DACH: Neuer Geschäftsführer für Unruly Deutschland; Adventori startet in Frankfurt

ExchangeWire bündelt ab sofort die wichtigsten Nachrichten aus der Region DACH mit Schlaglicht-Interviews aus der deutschsprachigen Programmatic-Szene. Diese Woche: Neuer…

10 years ago

Less Ad Fraud in UK; SpotX / Vemba Partnership

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Less ad fraud…

10 years ago

Everyone, Especially the Publisher, Wants to Retain Control: Q&A with Massimo de Magistris, GM EMEA, StickyADS.tv

How has the rise of video changed the way publishers operate? Are they prepared for the ongoing developments in this…

10 years ago

IPA Bellwether Report Q3 2016

Marketing budgets revised up to the highest rate in over two years as marketers hold nerve in face of Brexit…

10 years ago

What Really Happens When a Video Ad Unit is Auctioned

Online content is saturated with ads; the delivery of which is powered by numerous third-party technologies that ‘facilitate’ the delivery…

10 years ago

The Programmatic Tug of War: How Header Bidding Can Help Us Drive Real Change

The technological battle for supremacy in the world of programmatic advertising shows no sign of abating. In fact, ever since…

10 years ago

How the Rise of Robotic Cars Will Transform the Ad Industry

Ford forecasts that in just five years we’ll be seeing self-driving cars on roads across the UK and USA. Business…

10 years ago

Predicta Acquires Melt DSP; YouTube Audience in Brazil Surpasses Pay TV

This week in the LATAM Roundup: Predicta acquires Melt DSP in Brazil. Now renamed Predicta Melt, the company will offer programmatic…

10 years ago

DACH: Facebook-WhatsApp Datenaustausch; Spotify macht programmatische Audio-Werbung

ExchangeWire bündelt ab sofort die wichtigsten Nachrichten aus der Region DACH mit Schlaglicht-Interviews aus der deutschsprachigen Programmatic-Szene. Diese Woche: Abmahnung…

10 years ago

Now & Next: The Internet of Things

Connected and smart devices powered by the Internet of Things (IoT) are helping collect more consumer data than ever before.…

10 years ago