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Display Archives - Page 185 of 206 - ExchangeWire.com

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Click Forensics Raises $6 Million In New Funding; The Publisher Perspective On Data

» Click Forensics has announced that it has raised an additional $6 million dollars in funding. It's total funding now…

16 years ago

Will Germany Become The Powerhouse Of Exchange Trading In Europe?

The IAB Europe numbers are out for the big display markets in Europe. German display advertising is closing in on…

16 years ago

DataXu Research Reinforces The Creative Piece In The Exchange Trade; UK Search Firms Eyeing Exchange Trading Opportunity

» Dataxu released its market research newsletter, MarketPulse, this week. The main thrust of the research focused on campaign performance…

16 years ago

Those Revised UK Ad Network & Ad Exchange Numbers

I had a stab at estimating the size of the UK ad network market in a previous post. As ad…

16 years ago

Rakuten Buys PriceMinister For 200 Million Euro; Rubicon Repositions Itself In Real-Time

Japanese ecommerce behemoth, Rakuten, has acquired French-based PriceMinister.com for 200 million euro. PriceMinister is the number one ecommerce site in…

16 years ago

IAB Europe Bigs Up Brand Advertising In Display With New Whitepaper

IAB Europe released its whitepaper on European brand advertising this week. It’s full of some interesting data on display advertising,…

16 years ago

InMobi's $2 Million Dollar Mobile Ad Fund; IBM Data Grab With Coremetrics Acquisition

» Inmobi says it's the world’s largest independent mobile ad network. It now serves 16.7 billion impression and reaches 179…

16 years ago

The Invite Acquisition Does Give Google A Competitive Advantage But The Game Has Only Begun

If there was a honeymoon period for the Google acquisition of Invite, it is well and truly over - a…

16 years ago

Average Online CPMs Still Lagging Behind Other Media

Mary Meeker, Managing Director at Morgan Stanley, seems to always cause a stir with her high-level reports on internet trends.…

16 years ago

Going Agnostic: Should Agencies Be Re-Thinking How They Buy Their Digital Media

Google's acquisition of Invite Media last week has signalled its intent to dominate the display space. It's building out an…

16 years ago