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automated buying Archives - ExchangeWire.com

automated buying

GDPR Misconceptions; Consolidated Ad Fraud

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

8 years ago

Automated Guaranteed: The Industry Game Changer

Automated guaranteed, the next evolution of the private marketplace, has actually been around longer than you think; but it has…

9 years ago

James Simmons, MATCH Media Director, On Being Australia’s Largest Privately Owned Media Agency, Setting-up An Ad Trading Desk, The Art Of Advertising & How Ad Networks Need To Adapt Or Die

James Simmons, MATCH Media’s Director, talks about how being Australia’s largest privately-owned media agency allows unbiased media buying as part…

14 years ago

Akihiko Tokuhisa, CEO & President of Platform One Inc. On Platform One’s Success, And The Rapid Uptake Of Programmatic Buying In The Japanese Market

Akihiko Tokuhisa is both the CEO & President of Platform One Inc. and CTO of D.A.Consortium Inc. Here he discusses…

14 years ago