The title of this post is clearly a cop out, as it is intended to hedge my chances of complete…
Earlier this week UK trade bodies representing brands, advertisers and the ad tech communities agreed a set of guidelines aimed…
AppNexus’ deal with UIM (United Internet Media) will see the pair build a private marketplace letting advertisers bid on inventory…
Martyn Bentley, sales director at programmatic advertising platform, Chango, talks about the opportunities open to brands through Twitter’s new ‘tailored…
IPONWEB launches its BidSwitch today at DMEXCO. With the number of bidders and customised solutions exploding, BidSwitch is seen as…
For years the Lumascape was the standard bearer for the ad tech industry. It confused and perplexed everyone in the…
There are no obvious symptoms for this new ailment in the digital advertising space, but the effects of "ad tech…
Adap.tv held a half-day event in London this week to discuss the themes around programmatic video. The agenda was packed…
ExchangeWire wrote a piece recently on why local publishers should build out the SME platform, leveraging the already existing relationships…
We are now one month away from the latest instalment of the ATS series - coming to Singapore on Wednesday…