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Technology Archives - Page 24 of 38 - ExchangeWire.com

Technology

UK Ad Spend to Continue Rising; Tech-Savvy Users at Highest Risk of ID Fraud

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Creatives Must Be Nearer the Heart of Programmatic: Q&A with Robert Webster, CSO, Crimtan

To achieve the dream of programmatic and creative working harmoniously together, which side needs to be in the driving seat?…

10 years ago

Even the Best Technology Will Be Held Back by Insufficient Capability: Q&A with Stack I/O

Marketers are becoming more involved in technology – not just understanding its value to their business, but taking ownership of…

10 years ago

Spotify Sells Audio Ads Programmatically; Google AMP for Ads

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Automated buying…

10 years ago

UK Ad Viewability Lowest in 18 Months; Shine Hires James Collier; Time Inc Buys Collective

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: UK ad…

10 years ago

Marketing Clouds’ Data Models Make Them Slow: Q&A with Manuel Hinz, CEO, CrossEngage

Marketing clouds versus best-of-breed solutions – it’s a battle that rages on and there are certainly merits to both. ExchangeWire…

10 years ago

Don’t Be Afraid to Evolve Your Proposition: Q&A with Paul Coggins, CEO, Adludio

In a tough and competitive startup environment, European industry recognition, which applauds a company's ability to innovate in an established…

10 years ago

Cannes Lions 2016: Data & Creativity Discussions Not as Pronounced as Needed

With Cannes Lions over for another year, ExchangeWire reflect on observations of the reality of the convergence of data and…

10 years ago

Axel Springer vs Blockr; Funding for Parsec

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Axel Springer…

10 years ago

We Have Failed to Inspire Creatives: Q&A with Caspar Schlickum, CEO, Xaxis EMEA

Ahead of the 2016 Cannes Festival of Creativity, ExchangeWire caught up with Caspar Schlickum (pictured below), CEO, Xaxis EMEA about…

10 years ago