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Technology Archives - Page 24 of 38 - ExchangeWire.com

Technology

UK Ad Spend to Continue Rising; Tech-Savvy Users at Highest Risk of ID Fraud

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

Creatives Must Be Nearer the Heart of Programmatic: Q&A with Robert Webster, CSO, Crimtan

To achieve the dream of programmatic and creative working harmoniously together, which side needs to be in the driving seat?…

9 years ago

Even the Best Technology Will Be Held Back by Insufficient Capability: Q&A with Stack I/O

Marketers are becoming more involved in technology – not just understanding its value to their business, but taking ownership of…

9 years ago

Spotify Sells Audio Ads Programmatically; Google AMP for Ads

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Automated buying…

9 years ago

UK Ad Viewability Lowest in 18 Months; Shine Hires James Collier; Time Inc Buys Collective

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: UK ad…

9 years ago

Marketing Clouds’ Data Models Make Them Slow: Q&A with Manuel Hinz, CEO, CrossEngage

Marketing clouds versus best-of-breed solutions – it’s a battle that rages on and there are certainly merits to both. ExchangeWire…

9 years ago

Don’t Be Afraid to Evolve Your Proposition: Q&A with Paul Coggins, CEO, Adludio

In a tough and competitive startup environment, European industry recognition, which applauds a company's ability to innovate in an established…

9 years ago

Cannes Lions 2016: Data & Creativity Discussions Not as Pronounced as Needed

With Cannes Lions over for another year, ExchangeWire reflect on observations of the reality of the convergence of data and…

9 years ago

Axel Springer vs Blockr; Funding for Parsec

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Axel Springer…

9 years ago

We Have Failed to Inspire Creatives: Q&A with Caspar Schlickum, CEO, Xaxis EMEA

Ahead of the 2016 Cannes Festival of Creativity, ExchangeWire caught up with Caspar Schlickum (pictured below), CEO, Xaxis EMEA about…

9 years ago