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SSP Archives - Page 15 of 29 - ExchangeWire.com

SSP

Record 22% Revenue Growth for Apple, 80% Growth for Rubicon Project & Mobile now Driving 86% of Twitter’s Ad Business

Yesterday, October 27, 2015, Apple, Twitter and Rubicon Project announced quarterly financial results. All three Companies reported growth, however, Twitter…

10 years ago

Preparing Publishers for a World Without Flash

Coull's CEO, Irfon Watkins writing exclusively for ExchangeWire. Premature proclamations that ‘Flash is dead’ have been made repeatedly ever since…

10 years ago

The Road To ATS London: Ensuring Programmatic Longevity By Building A Supply Side Network

The Road to ATS London is a series of specialist posts on technology, data and the business models emerging in…

10 years ago

Lack of User Growth Sends Twitter Stock Down 11% Whilst Rubicon Stock Soars with Strong Revenue Growth

Twitter stock fell by 11% yesterday following disappointing Q2 2015 earnings. Although revenue was up, the lack of user growth…

10 years ago

APAC Brands Struggling to Measure Mobile ROI

While keen to tap mobile devices to reach their audience, marketers in Asia-Pacific are still struggling to accurately measure the…

10 years ago

Indonesia’s Adskom Raises Series A for Regional Expansion; Mangham Gaxiola Launches McGarryBowen in Singapore

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

10 years ago

‘The Formula for Successful Expansion is Mixing Existing & Local Talent’

AppNexus has outlined its intention to be considered as one of the forces to be reckoned with in ad tech,…

10 years ago

Rubicon Project Recruits Publishing Veteran to Lead Automated Guaranteed Launch

Rubicon Project is furthering its automated guaranteed push, post the purchase of iSocket and Shiny Ads, with the dual announcement…

10 years ago