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Social Media Archives - Page 26 of 33 - ExchangeWire.com

Social Media

Singaporeans Still Prefer Email in Brand Interaction; Social Important Among China Marketers

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

10 years ago

China’s iPinYou Bets on Local Knowledge Against Google

China's largest DSP believes its local partnerships and strong knowledge of the local market mean it can deliver a higher…

10 years ago

Oracle Acquires AddThis; Yahoo Re-Org Against All Tax Odds

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Oracle to buy AddThis;…

10 years ago

Shining the Spotlight On Eastern Europe

With varying internet penetration rates from the Czech Republic to Romania, Eastern Europe is a diverse, yet exciting, market for…

10 years ago

86% of UK Media Agencies Incorporating Ad Tech; 41% of Financial Institutions Spend <20% on Programmatic

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Digital Advertising Expected to Grow by 16% in Brazil; Twitter Aims to Double Brazilian Revenues

This week, the LATAM RoundUp brings the story of digital investments in Latin America, highlighting the fast growing Brazilian market;…

10 years ago

One Billion Logins in a Single Day for Facebook & Criteo Exceeds €1bn for the First Time

Yesterday (4 November) performance marketing technology company Criteo reported record results for the third quarter, ended 30 September, 2015. Benoit Fouilland,…

10 years ago

Just 18% of Marketers Use Both In-stream & Rich Media in Their Campaigns; Global Ad Tech & Martech Acquisitions See 11% Q3 Growth

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Record 22% Revenue Growth for Apple, 80% Growth for Rubicon Project & Mobile now Driving 86% of Twitter’s Ad Business

Yesterday, October 27, 2015, Apple, Twitter and Rubicon Project announced quarterly financial results. All three Companies reported growth, however, Twitter…

10 years ago