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Publisher Archives - Page 82 of 146 - ExchangeWire.com

Publisher

SEA Publishers Cannot Afford to Ignore Programmatic

While they recognise that advertising technology is increasingly necessary, most publishers in Southeast Asia are still failing to fully embrace…

10 years ago

Help Get Publishers Off the Kool-Aid: Q&A with Mihai Fanache, CEO, ChargeAds.com

Content recommendations across the web suffer from a bad reputation. A quick glance across popular publisher sites sees users bombarded…

10 years ago

Strong Performances by Facebook and WPP; ISBA Criticises UK Agencies

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Strong quarters…

10 years ago

Wego Goes Mobile Native in APAC; Tremor Looks to Fill Ad Tech Gap in NZ

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

10 years ago

UK Internet Ad Spend Grows 17.3%; RTB Media Auction Volume Increases 217%

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Ad Blocking Will Be a Help, Not a Hindrance, to Advertisers

The ad blocking discussion has become white noise to many across the digital industry, with accusations of there being too…

10 years ago

No RTB Means Prices Can Be Controlled in Programmatic TV

While real-time bidding is a common feature in most programmatic ad transactions, it is typically not deployed in programmatic TV,…

10 years ago

EU Approves GDPR; House of Lords Wants More Transparency on Online-Platforms

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: EU approves…

10 years ago

Telstra Unveils Online Video Platforms; MediaMath Brings Training Programme to APAC

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

10 years ago

Details of the Publisher Co-Op in Latin America; MediaMath Opens NMI in Sao Paulo

In this week’s Latin American Roundup: Alejandro Alvarez, CEO, RPA Media Place, talks about the challenges of the first publisher…

10 years ago