Facebook and Google are among the key industry stakeholders to flaunt their wares at arguably advertising's biggest event this this…
Publicis Groupe has kicked off its Advertising Week, New York, activity announcing a six-year tie-up with AOL that will see…
Serving mobile users with retargeted ads is widely regarded as an impossibility given cookies’ lack of effectiveness on such devices…
Millennial Media has agreed to acquire mobile supply-side platform (SSP) Nexage in a deal worth $107.5m, in the latest round…
Matt Harty, Experian, GM, Audience Solutions, APAC, looks at developments for the region’s third-party data market, and asks how well the…
AppNexus and Xaxis have announced a two-part deal that will see the ad tech firm acquire Open AdStream for an…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. And in this week’s edition: Landmark…
Speaking at a press lunch in Singapore this week, Mark Strecker, Amobee, CEO, and Steve Hoffman, CFO, (and Amobee’s M&A guy) shared insights…
Speaking at ATS Tokyo this morning (16 September), Brian O’Kelley, AppNexus, CEO, told attendees the ad tech sector was ripe…
Danny Hopwood, Vivkai, head of platform, EMEA, gives his assessment of the current programmatic landscape in light of recent industry…