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Programmatic Archives - Page 130 of 199 - ExchangeWire.com

Programmatic

What Advertisers Really Think About Transparency

The ad tech sector is arguably the hottest part of the marketing industry right now with the word 'programmatic' on…

11 years ago

AdNear Raises $19m To Boost APAC Programmatic Sector

Singapore-based mobile advertising firm AdNear has raised $19m in series B funding, in a sign of the rapidly developing digital…

11 years ago

Ad Tech Firms Prepare For Bolstered US Profile

Ad tech firms are set to play a more prominent role on the agenda of some of the digital media…

12 years ago

‘Many Businesses Will Benefit From A Core Stack’

Tim Abraham, Adbrain, director, data platforms, discusses the choices facing advertisers when faced with the prospect of choosing which ad…

12 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. And in this week’s edition: Facebook's…

12 years ago

UPDATE: Quantcast buys retargeting firm Struq

US-based Quantcast has announced the acquisition of UK-based retargeting firm Struq for an undisclosed fee, in what is the latest…

12 years ago