This week’s LATAM RoundUp brings the story of a local investigation of online crime in Brazil, which could generate a…
Now & Next is a feature written by the ExchangeWire Research team. Every three weeks, we review the latest research,…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Publicis wants a…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Today, consumers bounce from screen to screen, publisher to publisher, and advertisers are on a mission to try to keep…
Since pioneering the technology several years ago, header bidding has been on the rise, with smart publishers looking to increase…
Publisher co-ops are popular in Europe; but, until now, have failed to be successful in other continents. Jay Stevens, general manager,…
Annual 'Digital and Media Predictions' outline the need to optimise video and mobile advertising, evaluate connected TV opportunities, and develop…
China's largest DSP believes its local partnerships and strong knowledge of the local market mean it can deliver a higher…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Oracle to buy AddThis;…