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Display Archives - Page 47 of 206 - ExchangeWire.com

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DACH: Neuer Geschäftsführer für Unruly Deutschland; Adventori startet in Frankfurt

ExchangeWire bündelt ab sofort die wichtigsten Nachrichten aus der Region DACH mit Schlaglicht-Interviews aus der deutschsprachigen Programmatic-Szene. Diese Woche: Neuer…

9 years ago

Less Ad Fraud in UK; SpotX / Vemba Partnership

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Less ad fraud…

9 years ago

Everyone, Especially the Publisher, Wants to Retain Control: Q&A with Massimo de Magistris, GM EMEA, StickyADS.tv

How has the rise of video changed the way publishers operate? Are they prepared for the ongoing developments in this…

9 years ago

IPA Bellwether Report Q3 2016

Marketing budgets revised up to the highest rate in over two years as marketers hold nerve in face of Brexit…

9 years ago

What Really Happens When a Video Ad Unit is Auctioned

Online content is saturated with ads; the delivery of which is powered by numerous third-party technologies that ‘facilitate’ the delivery…

9 years ago

The Programmatic Tug of War: How Header Bidding Can Help Us Drive Real Change

The technological battle for supremacy in the world of programmatic advertising shows no sign of abating. In fact, ever since…

9 years ago

How the Rise of Robotic Cars Will Transform the Ad Industry

Ford forecasts that in just five years we’ll be seeing self-driving cars on roads across the UK and USA. Business…

9 years ago

Predicta Acquires Melt DSP; YouTube Audience in Brazil Surpasses Pay TV

This week in the LATAM Roundup: Predicta acquires Melt DSP in Brazil. Now renamed Predicta Melt, the company will offer programmatic…

9 years ago

DACH: Facebook-WhatsApp Datenaustausch; Spotify macht programmatische Audio-Werbung

ExchangeWire bündelt ab sofort die wichtigsten Nachrichten aus der Region DACH mit Schlaglicht-Interviews aus der deutschsprachigen Programmatic-Szene. Diese Woche: Abmahnung…

9 years ago

Now & Next: The Internet of Things

Connected and smart devices powered by the Internet of Things (IoT) are helping collect more consumer data than ever before.…

9 years ago