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Display Archives - Page 44 of 206 - ExchangeWire.com

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‘So, you want to start an adtech company? Easy.’ by Tom Henriksson, Partner, OpenOcean

It’s easy to start a tech company within the advertising industry. Finding people with the technical know-how and the industry…

9 years ago

Consumers Only Seriously Consider Two Brands; AOV Increasing on Smartphones

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

Programmatic in Deutschland wächst; Teads vermarktet Spiegel Online

ExchangeWire bündelt die wichtigsten Nachrichten aus der Region DACH. Diese Woche: Programmatic in Deutschland auf Wachstumskurs; Teads übernimmt Outstream-Vermarktung von…

9 years ago

Isobar Launches Data Insight Area; Brazilian Mobile Users Spend Half of Their Mobile Allowance With Ads

In this week’s LATAM Roundup: Isobar launches Data Insights, a data-focused area to support media and planning operations; A survey…

9 years ago

Facebook Updates Metrics & Reporting; LiveRamp Buys Arbor and Circulate

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Facebook updates…

9 years ago

Black Friday: Path to Purchase; The Use of Bad Language

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

Latin America Reaches 3% of Global Programmatic Market; AppNexus Partners with Tail

This week's LATAM Roundup brings the highlights of 'State of Programmatic Media in Latin America', a study by comScore and MediaMath…

9 years ago

Now & Next: Machine Translations

With over 6,000 languages spoken worldwide, getting across a brand message in a culturally relevant way is a challenge faced…

9 years ago

Adobe Buys TubeMogul; Digital Video Advertising Strategies are Maturing

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: TubeMogul bought…

9 years ago

More Time Spent on Mobile; Packing an Emotional Punch

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago