A report on the state of the online advertising market in the UK released this week suggests that the UK…
Google has officially unveiled the new look DoubleClick ad exchange this morning, as it sets out to grab a bigger…
Rubicon Buys Others Online Yield optimisation specialists, Rubicon, looked to beef up its targeting capabilities this week by announcing it…
Hot on the heels of announcing Kaylie Smith as the new MD for the APAC region, Rubicon has made another…
According to All Things Digital, Michael Rubenstein, has left Google to join AppNexus. AppNexus, run by Brian O’Kelly and Mike…
Being able to target a user with the right ad at the right time is becoming a requisite for display…
The ThinkEquity report on non-premium display earlier several months ago discussed, at length, the opportunity for publisher in the secondary…