IAB UK released some numbers yesterday on the size of the advertising market in the UK. Online advertising is is…
Right Media is still kind of a big deal in the European exchange space. It delivers 250 billion impressions globlly…
The ad network is a great business model. No, it's amazing. You could start one in the morning with two…
I always find it interesting when the likes of Techcrunch and Business Insider wade into the display space to offer…
There is a lot of noise around data trading at the minute. There are a stack of VC-backed ad tech…
Third party cookie targeting is getting a bad wrap at the minute. Having been demonised by a serious of biased…
The German display market is the biggest in Europe. IAB Europe's recent report estimates Germany to be worth around the…
Andreas Schwibbe is the CEO of adnologies, a Hamburg-based ad technology company. Schwibbe recently spoke to ExchangeWire recently about the…
Publishers leveraging first party and third party data to build sustainable business models? No way. I don't believe it. Well,…
You may be forgiven for being confused about the mixed messages coming out of Brussels yesterday on privacy. The ICO…