AdX remains the leading RTB marketplace in Europe - as the sheer volume of long tail GDN publishers continues to…
Emily Steel's story yesterday about the growth in the US upfront tv ad market confirmed that brand is still big…
Recently ExchangeWire asked a number of leading and emerging ad network players the following series of questions to get their…
I wrote a piece recently entitled "The Life & Death Of The Ad Network". I argued that the rise of…
VivaKi is starting to get very active in the APAC market - and is spearheading the Publicis move into data-driven…
Attribution is absolutely critical to the sustainability of the display market. It underpins everything we do in the industry. Implementing…
It's all coming to a head as we inch towards "cookie directive" day. Self-regulation is now seen as key to…
ExchangeWire is hosting its first ATS conference in the APAC region. The half-day event will be held in Singapore on…
Adify International has now rebranded as Tectonic and have signed a deal with Red Aril to push its DMP outside…
ExchangeWire is announcing the launch of a dedicated APAC vertical to cover the Asia-Pacific exchange marketplace. The new vertical has…