Lauren Wentzel, Admedo, marketing director, argues the correct application of programmatic advertising could be key to the SME sector being…
With the recent news of Yahoo UK MD James Wildman’s departure followed just ten days later with the news of…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. 1. Criteo issues first quarterly earnings…
The race to woo further lucrative brand advertising budgets to programmatic channels continues to heat up, with Google striking a…
What will it take to win in 2020? Looking six years into the future of digital media is no easy…
Ad Tech providers and publishers including AOL, Google, Conde Nast and Forbes, have jointly told advertisers: “It’s time to improve…
Robert Webster, Crimtan chief product officer, dissects one of the buzz phrases of the moment, and discusses how big data…
We have yet to put our ATS event calendar live for the year so we felt it we'd better to…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. 1. Google Settlement Ends Three-Year Legal…
With Mobile World Congress on the horizon, anticipation and debate over of just exactly what role mobile devices can play/deliver…