In this week’s ExchangeWire Weekly European Roundup: ExchangeWire Research debut; ADTRADER Berlin; Cxense acquires Maxifier; Xaxis launches Light Reaction; Rubicon…
ExchangeWire Research’s weekly roundup brings you up-to-date findings from around the world, with additional insight provided by Rebecca Muir, ExchangeWire,…
China's Great Firewall presents special challenges that impact the way RTB operates in the country, so market players will need…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…
The sale of Berlin-based Fyber to RNTS Media last year for $190m was touted as one of the biggest exits…
In this weekly segment, ExchangeWire sums up the key industry updates on ad tech from around the region – and…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Verizon Wireless' purchase, or merger, with AOL stands out as one of the ad tech stories of 2015. This is…
The industry is largely agreed upon the weaknesses of last-click attribution, yet it remains in common use. Below, Rafael Garcia-Navarro,…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…