Adobe study points to serious gaps in the digital skillet among brand-side marketers across Europe, with those in the UK…
Chris Bourke, Qriously, commercial director, EMEA, explains how employing mobile and programmatic can help marketeers solve problems foisted upon them…
Facebook has announced revenues of $2.5bn for the first quarter of 2014, an increase of 72%, with mobile app install…
Ahead of this year’s Ad Trader conference hosted in Berlin, Graham Moysey, AOL, head of international, tells publishers there that…
'Fragmentation Feeds The Need For Automation', that was pretty much the message here. The mobilisation of consumers, cross-device targeting, wearable…
AppNexus has taken 2014’s Ad Week Europe to unveil its latest partnership with research body Warc, as it aims to…
Ahead of next week's Ad Trader Conference in Berlin, Jeff Green, The Trade Desk, CEO and co-founder, share his views…
Buoyed by its most positive financial figures in the last 10 years, AOL has made clearing up the “chaos” ad…
The consumer shift towards accessing the web on multiple devices, plus the (albeit nascent) emergence of connected TVs, has prompted…
The German programmatic market tipped for a period of sharp growth in 2014, as publishers there gradually open up to…