MoneySuperMarket aims to increase the efficiency of its online media spend by cutting a deal with ad viewability firm Meetrics,…
You could argue that European VCs and early-stage investors are clueless about ad tech - and tech in general. You…
Stephen Hunt TubeMogul's Asia-Pacific Director talks candidly about the challenges the online video industry currently faces: demand outstripping supply; publishers holding…
ExchangeWire is partnering with Ratecard.fr to bring readers some high-level overview on the French market in 2012. The first of…
Season's greetings, listeners. Today TraderTalk looks at the 2011 year in full - with some perspective on possible trends in…
Improve Digital released its new eco-system map for Europe. There is huge growth in the number of new companies on…
Europe has always been the poor relation to the US in terms of ad tech. US companies have access to…
Alain Levy, CEO, Weborama has been confirmed to speak at ATS Paris on Tuesday, October 27. Levy has extensive experience…
Later this month, several of us from Microsoft Advertising will be in London attending the Ad Trading Summit (ATS). It’s…
ExchangeWire is looking forward to hosting over four hundred of the industry's best minds on September 20 for Europe's biggest…