The trend of local publishers banding together to offer scale and targeting to agency trading desks has been gathering pace.…
TraderTalk TV is coming to Paris on March 06. TarderTalk TV provides the visual overview of the granular aspects of…
Douglas de Jager is founder at spider.io. Display ad exchanges have traditionally set out to solve a particular pain for…
Simon Halstead is Director, Microsoft Advertising Exchange and Scale Display, EMEA, Microsoft Advertising Disclosure – I have worked for agencies,…
Paul Frampton is Managing Director at Havas Media We are all well aware that the retargeting model is broken. Still,…
Mikko Kotila is Founder & CEO at STATSIT. The advertising industry is huge. Currently at half a trillion dollars it…
Ad Trader Conference is back on April 18. This year we will bringing the most senior ad execs in Germany…
Over the course of the last three years ExchangeWire has witnessed real time bidding emerge from a technological unknown to…
There has been a lot written around the new industry buzzword, Programmatic Premium. The amount of press devoted to it…