Sharethrough, one of the top global independent omnichannel ad exchanges, is introducing dynamic video captions for video ads to elevate user…
District M & Sharethrough announced their intention to merge on February 9, 2021. With the merger now complete, the two…
Montreal-based District M and San Francisco-based Sharethrough have entered a definitive merger agreement. The merger will see the creation of…
Rubicon Project, the global exchange for advertising, announced an integration with LiveRamp and its IdentityLink graph. The integration allows identity…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region –…
Rubicon Project, the global exchange for advertising, today announces the appointment of Sarah Harden, chief executive officer of Hello Sunshine,…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
Stack, a global SaaS ad tech company by the team behind Appodeal, is making its programmatic ad exchange, BidMachine, available…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Significant Increase…
More control, more transparency – more ROI. Programmatic direct has everything going for itself. In this op-ed for ExchangeWire, Richard…