ExchangeWire rounds up some of the top stories in the European ad tech scene, and in this week’s edition: AppNexus…
'Programmatic' and 'native' have been two of the industry buzz phrases of 2014, in this piece Rob Kramer, OpenX, general…
Wendy Hogan, ExchangeWire, APAC contributing editor, profiles the digital ambitions of India’s largest media and entertainment group, Times of India Group,…
Australian Publishers form premium advertising exchange, powered by AppNexus, to create a competitive marketplace and achieve scale in mobile display.…
In light of the recent acquisitions of both Ooyala and Videoplaza, ExchangeWire caught up with Andy Solterbeck, Telstra Software Group, SVP,…
Facebook laid down a marker last year in terms of its ambitions in the ad tech sector with the $300m-plus…
The French programmatic advertising sector is in buoyant health, spurred by a growing awareness of how data-led strategies can improve…
A sharp rise in marketers' willingness to buy mobile ad formats, plus media owners' increased willingness to experiment with a…
Jalal Nasir, Pixalate, CEO, and online fraud expert, shines a light on the latest loopholes exploited by nefarious elements of the digital economy, including…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space, and in this week’s edition: Google…