In the countdown to this week's ATS Paris, ExchangeWire catches up with Fabien Magalon, La Place Media, CEO, to get…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space, and in this week’s edition: Publicis tops…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space, and in this week’s edition: Facebook's…
AppNexus will take to the stage at next month's ATS Paris to discuss issues around transparency, here Geir Magnusson, CTO,…
Publicis Groupe is continuing its transition to become a digital-first, cross screen outfit with the purchase of mobile-focused data management…
The French programmatic advertising sector is in buoyant health, spurred by a growing awareness of how data-led strategies can improve…
Much has been written about the 'brand trading desk' or specifically the in-housing of the programmatic buying function. A lot…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space, and in this week’s edition: Google…
The decline of free marketing opportunities on social media and search engines, plus the growing rivalry between Facebook and Google,…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space, and in this week's edition: Germany's…