ExchangeWire rounds up some of the biggest stories in the European digital advertising space. 1. Yahoo Parts Ways with COO…
Sources indicate that data will be one of the hot topics of 2014, particularly as the French regulator begins to…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. 1. Publicis/Omnicom Merger Receives Green Light…
Programmatic buying continues to dominate video advertising conversations, and the ad tech industry can expect it to move further into…
Earlier this week UK trade bodies representing brands, advertisers and the ad tech communities agreed a set of guidelines aimed…
There is so much emphasis on customer data at the moment. In the search for a competitive edge, marketers are…
According to an AdEx Benchmark 2012 study, published by IAB Europe, Russia ranks fourth in Europe in terms of its…
IPONWEB launches its BidSwitch today at DMEXCO. With the number of bidders and customised solutions exploding, BidSwitch is seen as…
Benjamin Tice will be speaking at ATS London Tuesday September 10. Twenty-plus years after the birth of the internet, programmatic…
ExchangeWire hosted a panel at ATS London 2011 discussing the death of the media plan. While it was hubris to…