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DSP Archives - Page 21 of 54 - ExchangeWire.com

DSP

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. And in this week’s edition: Facebook's…

11 years ago

‘We Believe Strongly That The Agency Is The Right Place For Programmatic Technology’

Earlier this week AppNexus and Xaxis announced a two-part deal that will see the ad tech firm acquire Open AdStream for…

11 years ago

Making TV Smarter And More Actionable In the Multi-Screen Era

With the emergence of mobile devices such as smartphone and tablets disrupting the traditional viewing experience in a way that…

11 years ago

How The GroupM Ad Exchange Will Disrupt The Dynamic Of The Programmatic Supply Market

Ciaran O'Kane, ExchangeWire, global editor, muses over the potential impact of WPP's GroupM arm apparently halting the purchase of ad inventory…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space.  1. Facebook acquires LiveRail  The big…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. Programmatic pegged at 28% of UK…

11 years ago

Xaxis Eyes Eastern Promise With Russian Launch

Xaxis has announced the formal opening of its Russian office, and the appointment of Nikolay Bulanov as Xaxis, managing director,…

11 years ago

Separating The Buy And Sell Side: Why Good Fences Make Good Neighbors

As we build up to ATS Singapore on July 07, we are asking some of our speakers to cast their…

11 years ago