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Data Archives - Page 135 of 175 - ExchangeWire.com

Data

First Class Data Is Your Ticket To Success

One of ExchangeWire's industry insiders discusses one of the ac tech's key buzz phrases - 'big data' - and how it…

11 years ago

UPDATE: Quantcast buys retargeting firm Struq

US-based Quantcast has announced the acquisition of UK-based retargeting firm Struq for an undisclosed fee, in what is the latest…

11 years ago

‘We Believe Strongly That The Agency Is The Right Place For Programmatic Technology’

Earlier this week AppNexus and Xaxis announced a two-part deal that will see the ad tech firm acquire Open AdStream for…

11 years ago

‘Marketers Buy Clicks But Don’t Understand What They Get’

Matt Harty, Experian, GM, Audience Solutions, APAC, looks at developments for the region’s third-party data market, and asks how well the…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. And in this week’s edition: Landmark…

11 years ago

Amobee Unveils Mega Stack Ambitions With Adconion Direct & Kontera

Speaking at a press lunch in Singapore this week, Mark Strecker, Amobee, CEO, and Steve Hoffman, CFO, (and Amobee’s M&A guy) shared insights…

11 years ago

AppNexus CEO Tells ATS Tokyo: ‘Differentiate Or Die’

Speaking at ATS Tokyo this morning (16 September), Brian O’Kelley, AppNexus, CEO, told attendees the ad tech sector was ripe…

11 years ago

The Rise Of The Mega Stacks

Danny Hopwood, Vivkai, head of platform, EMEA, gives his assessment of the current programmatic landscape in light of recent industry…

11 years ago

Data Points Towards Mobile, Rich Media, And Private Marketplaces

The results of Adform’s RTB Trend Report, Europe, Q2, 2014 point to a certain future: digital media acquisition will centre…

11 years ago