ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world. In this week's edition: IAB Digital Ad…
ATS Paris is only two weeks away, where luminaries from the French market will meet to discuss some of the…
In a series of pieces examining the rapid rise of ad tech in the high-growth markets of Latin America, Lara…
eBay Advertising has just concluded its 'Programmatic-Only Week' in an attempt to galvanise the wider advertising ecosystem to wake up…
Cameron Hulett, Undertone, executive director, explains his opinion on how data shows that it's best to keep it simple when…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space, and in this week's edition: Germany's…
Facebook and Google are among the key industry stakeholders to flaunt their wares at arguably advertising's biggest event this this…
Matt Harty, Experian, GM, Audience Solutions, APAC, looks at developments for the region’s third-party data market, and asks how well the…
The results of Adform’s RTB Trend Report, Europe, Q2, 2014 point to a certain future: digital media acquisition will centre…
The ‘data crunchers’ and ‘creatives’ have historically been on polar opposite ends of the advertising industry spectrum, but as the…