Even with some unscrupulous publishers, negligent networks and careless agencies, brands can have as much safety as they are willing…
MoneySuperMarket aims to increase the efficiency of its online media spend by cutting a deal with ad viewability firm Meetrics,…
Earlier this week UK trade bodies representing brands, advertisers and the ad tech communities agreed a set of guidelines aimed…
The ad industry will see a massive acceleration towards programmatic buying and content marketing in 2014. Alex Kuhnel, PulsePoint, MD…
At our recent ATS event in Paris, we gathered a number of senior European ad tech execs to discuss how…
Ad Trader Conference is back on April 18. This year we will bringing the most senior ad execs in Germany…