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ATS Archives - Page 19 of 25 - ExchangeWire.com

ATS

ATS London 2014 Agenda Now Published – Where The Industry Is Going

This year will see the fifth ATS London, ExchangeWire's flagship conference, take place. Due to increased demand, ATS London has…

11 years ago

Reinventing The Agency Model In The Big Data Era

In a two-part look at how the growing importance of ‘big data’ and the subsequent emergence of programmatic media-buying, ExchangeWire…

11 years ago

‘I have routinely heard clients say there is not enough print on this plan!’

Speaking with ExchangeWire from the recent ATS Singapore event, Matt Harty, Experian, general manager, audience solutions – one of Asia's…

11 years ago

Gearing A RTB Offering For The Asia Pacific Markets

Rob Webster, Crimtan, chief product officer, discusses some of the challenges for Western companies looking to crack the potentially lucrative…

11 years ago

Can The World’s Mobile Phone Market Be The Leader In Mobile Advertising?

Ahead of next week's ATS Singapore, Stuart Bartram, Rubicon Project managing director, APAC, asks some key questions facing the South…

11 years ago

APAC Programmatic Survey Results Show Skills Gap, But Desire To Learn More

Programmatic advertising strategies devised by the top-tier management of digital marketing outfits are failing to trickle down to the teams…

11 years ago

‘Asia is not ‘different’. It’s Asia…’

Stu Spiteri, Krux, managing director, Asia Pacific, talks about his participation at next week’s ATS Singapore event, and explains his…

11 years ago

Managing The Multi-channel Path To Purchase

Erich Wasserman, MediaMath, chief revenue officer, discusses how marketers can navigate APAC consumers' (increasingly mobile) paths to purchase. Ahead of…

11 years ago