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Analytics Archives - Page 32 of 44 - ExchangeWire.com

Analytics

Rebecca Muir to Head New ExchangeWire Research Division

ExchangeWire is launching a new research division of the company, reflecting the growing prominence of programmatic advertising among 'mainstream marketers',…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up the week's biggest stories in ad tech, and in this week's edition: Apple crosses the Rubicon into…

11 years ago

Publicis In Latest Round Of Consolidation With Purchase Of Mobile DMP RUN

Publicis Groupe is continuing its transition to become a digital-first, cross screen outfit with the purchase of mobile-focused data management…

11 years ago

Domain Identity Theft Is The Fraudsters’ Latest Ponzi Scheme

Jalal Nasir, Pixalate, CEO, and online fraud expert, shines a light on the latest loopholes exploited by nefarious elements of the digital economy, including…

11 years ago

AdNear Raises $19m To Boost APAC Programmatic Sector

Singapore-based mobile advertising firm AdNear has raised $19m in series B funding, in a sign of the rapidly developing digital…

11 years ago

First Class Data Is Your Ticket To Success

One of ExchangeWire's industry insiders discusses one of the ac tech's key buzz phrases - 'big data' - and how it…

11 years ago