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Advertiser Archives - Page 92 of 134 - ExchangeWire.com

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How Data is Driving Collaboration in the Digital Marketing Ecosystem

Stuart Smith, Mediaocean, VP, client service, UK & Ireland, explains how data produced by the automation of digital media trading will…

11 years ago

Why Mobile Video Advertising is VAST-ly Below its Potential

Stephen Upstone, LoopMe Media, CEO, discusses potential methods to stimulate the mobile video advertising sector, and calls for a more…

11 years ago

Understanding the Value of Industry Bodies – A Perspective from Asia

Wendy Hogan, ExchangeWire APAC contributing editor, and IAB Singapore, chairperson emeritus, outlines efforts in the region to help advance the…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up the week's biggest stories in ad tech, and in this week's edition: Apple crosses the Rubicon into…

11 years ago

‘You Have To Say To Someone Sometimes That What You Want Is Unobtainable’

ExchangeWire caught up with Nate Woodman, IPONWEB's recently appointed GM of demand solutions, to discuss how his role was created…

11 years ago

IPONWEB: ‘We Don’t Consider Ourselves To Be A Commodity Product’

Nathan Woodman, was named as IPONWEB's first-ever GM of demand solutions earlier this month and will oversee the Russia-based company's…

11 years ago

Who Will Dominate The Future Programmatic Landscape?

Vincent Potier, Captify, COO, reflects on  how ad tech has helped propel display advertising to become an arguable rival to…

11 years ago

AppNexus To Guarantee ‘Fraud-Free’ Traffic

AppNexus today (5 November) announced a tie-up with a host of third parties, including WPP's Xaxis, DoubleVerify, Integral AdScience, to…

11 years ago