TraderTalk TV
Latest videos
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Pixels' Alex Powell on the TikTok-ification of the Open Web
In this episode of TraderTalk TV, Alex Powell, Co-Founder and CEO of Pixels, joins ExchangeWire's Lindsay Rowntree to discuss vertical [...]![[no video found]](https://img.youtube.com/vi/TKRBYkSGgfg/hqdefault.jpg)
AUDIENCES' Rob McLaughlin on the Importance of First-Party Data Activation
Ciaran O'Kane is joined at the legendary ExchangeWire whiteboard by Rob McLaughlin, founder and CEO of AUDIENCES, to discuss the [...]![[no video found]](https://img.youtube.com/vi/9t0I8xmfRiM/hqdefault.jpg)
Adform's Jochen Schlosser on the Future of Targeting
In our latest TraderTalk, Jochen Schlosser, CTO at Adform, joins Ciaran O'Kane at our famous whiteboard. The pair discuss the [...]![[no video found]](https://img.youtube.com/vi/lfo_35q5TAs/hqdefault.jpg)
MiQ’s Senior Product Manager on Using TV Intelligence to Address the Challenges of Fragmentation
In this Trader Talk TV, Ciarán O’Kane is joined by Michael Lampard Chisvo, Senior Product Manager, Advanced TV at MiQ. [...]![[no video found]](https://img.youtube.com/vi/4SqOLwxFpWM/hqdefault.jpg)
Kevel’s James Avery on Innovation and Customisation in Retail Media
James Avery, Founder and CEO of Kevel, joins ExchangeWire CSO Ciarán O’Kane to discuss innovation and customisation in the retail [...]![[no video found]](https://img.youtube.com/vi/HWhElT9R2yU/hqdefault.jpg)
OptiDigital's Magali Quentel-Reme on Dynamic Price Flooring
CEO and co-founder of OptiDigital, Magali Quentel-Reme, joins ExchangeWire CSO Ciarán O'Kane in front of the whiteboard to discuss dynamic [...]All shows
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#TraderTalkTV: Jason Bigler Gives Some Insight Into Google's Customisable RTB Toollkit, "Open Bidder"
Customisation is the buzzword around the RTB eco-system at the minute. Customised bid logic. Customised algos. Off-the-shelf [...]
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#TraderTalkTV: Quantcast's Phil Macauley Explains How Prospecting is Overlooked & Undervalued
In this week's #TraderTalkTV, Phil Macauley, EU Managing Director at Quantcast, discusses prospecting's benefits over pure retargeting in display. [...]
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#TraderTalkTV: Skinected Co-Founder Stefan Kosel Explains How Non-Standard Ads Are Traded Via RTB
With the rise of open platforms a lot of interesting ad tech "app" companies have started to spring up globally. [...]
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#TraderTalkTV: Neal Richter, Chief Scientist at The Rubicon Project, Explains the All-In Auction
In this week's #TraderTalkTV, Neal Richter, Chief Scientist at The Rubicon Project, Explains the 'All-In Auction'. He breaks down [...]
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#TraderTalkTV: PubMatic Co-Founder Mukul Kumar Explains How Pubmatic Deals with Multiple Bids Across Markets
In this week's #TraderTalkTV, PubMatic Co-founder & Head of Engineering Mukul Kumar explains how PubMatic's tech predicts the buying pattern [...]
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#TraderTalkTV: AudienceScience's Mark Connolly Explains the SaaS Model Versus the Traditional Media Buying Model
In this week's #TraderTalkTV, Mark Connolly, MD Europe & APAC for AudienceScience, explains the SaaS (Software as a Service) model [...]
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Dr Neal Richter, Chief Scientist, The Rubicon Project, Explains Deal ID & the Open RTB Initiative
Dr Neal Richter, Chief Scientist at The Rubicon Project, breaks down the concept of Deal ID (a unique string token, [...]
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#TraderTalk TV: Ego-System or Eco-System? Pubmatic's Gareth Holmes Calls for a New Publisher Approach
In this week's #TraderTalkTV, Gareth Holmes, UK Publisher Director at PubMatic, discusses the evolution of the SSP model in today's [...]
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#TraderTalkTV: Visual IQ's Adit Abhyankar Explains How Attribution is Moving From Analytics to Operations
In this week's #TraderTalkTV, Visual IQ's Adit Abhyankar explains how the conversation around attribution is moving from analytics to operations. [...]
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#TraderTalkTV: SpotXchange's Alex Merwin Explains the Mechanics of the "Multi-Bid"
In this week's #TraderTalkTV, SpotXchange's Alex Merwin addresses the problems with lack of transparency in the ecosystem, the issues with [...]
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