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video Archives - Page 2 of 5 - ExchangeWire.com

video

Interactive Video: A Land Where Not All Impressions Are Created Equal

Interactive video sounds like a format reserved only for the science fiction genre; but it is fast becoming a mainstream reality,…

9 years ago

If a Video Ad Plays, but Nobody Hears It, Does It Make a Sound?

Users are consuming web content on the run: on their way to work, while at a meeting, or during lunch.…

9 years ago

15 Seconds is the Sweet Spot: A View on YouTube’s ‘Snackable’ Strategy

Video consumption is continually on the rise. Consumers seek out snackable content and often that is found in video format.…

10 years ago

VAST 4.0: The New Video Advertising Age

The trackability of video is a complex area. However, great strides are being made in reducing this complexity. ExchangeWire speak with Phillip…

10 years ago

Facebook Triumphs Over Expectations

Yesterday (27 April) Facebook, Inc. (NASDAQ: FB) reported financial results for the quarter ended March 31, 2016. The company's results dwarfed analysts'…

10 years ago

Alphabet’s Earnings Miss Forecasts

Alphabet Inc. (NASDAQ: GOOG, GOOGL) yesterday (21 April), announced financial results for the quarter ended March 31, 2016. Google continues…

10 years ago

VOD Needs Robust Pricing Solutions at Scale: Q&A with Adam Boast, CEO, Videoflare

The video market is still set to grow at a rapid pace across devices for the foreseeable future. But as…

10 years ago

Strongest UK Adspend for 12 Years

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Over the Garden Wall Into Cross-Platform Video: Q&A with Chris Bennett, MD, Pixability

Cross-platform video advertising between walled gardens doesn't sound like a particularly easy way to go about running an advertising campaign. Advertisers…

10 years ago

Is BBC3’s Move Online the Future of TV?

Following ExchangeWire’s piece published 15 February about The Independent newspaper brand becoming a digital pure play, the theme of going 100%…

10 years ago