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video Archives - Page 2 of 5 - ExchangeWire.com

video

Interactive Video: A Land Where Not All Impressions Are Created Equal

Interactive video sounds like a format reserved only for the science fiction genre; but it is fast becoming a mainstream reality,…

9 years ago

If a Video Ad Plays, but Nobody Hears It, Does It Make a Sound?

Users are consuming web content on the run: on their way to work, while at a meeting, or during lunch.…

9 years ago

15 Seconds is the Sweet Spot: A View on YouTube’s ‘Snackable’ Strategy

Video consumption is continually on the rise. Consumers seek out snackable content and often that is found in video format.…

9 years ago

VAST 4.0: The New Video Advertising Age

The trackability of video is a complex area. However, great strides are being made in reducing this complexity. ExchangeWire speak with Phillip…

9 years ago

Facebook Triumphs Over Expectations

Yesterday (27 April) Facebook, Inc. (NASDAQ: FB) reported financial results for the quarter ended March 31, 2016. The company's results dwarfed analysts'…

9 years ago

Alphabet’s Earnings Miss Forecasts

Alphabet Inc. (NASDAQ: GOOG, GOOGL) yesterday (21 April), announced financial results for the quarter ended March 31, 2016. Google continues…

9 years ago

VOD Needs Robust Pricing Solutions at Scale: Q&A with Adam Boast, CEO, Videoflare

The video market is still set to grow at a rapid pace across devices for the foreseeable future. But as…

9 years ago

Strongest UK Adspend for 12 Years

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

Over the Garden Wall Into Cross-Platform Video: Q&A with Chris Bennett, MD, Pixability

Cross-platform video advertising between walled gardens doesn't sound like a particularly easy way to go about running an advertising campaign. Advertisers…

9 years ago

Is BBC3’s Move Online the Future of TV?

Following ExchangeWire’s piece published 15 February about The Independent newspaper brand becoming a digital pure play, the theme of going 100%…

9 years ago