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ssp Archives - ExchangeWire.com

ssp

Publisher Co-ops in Southern Europe: Q&A with Marco Guglielmin, CRO, Zodiak Advertising

Each market has a different approach to programmatic buying and selling and markets less often heard about, such as Italy…

9 years ago

Ex-Fintech Engineers Launch New Native SSP: Q&A with Simon Gilbert, CEO, Patrius

There's a new native SSP in town and it's been built by ex-fintech engineers. Still working with beta partners, but…

9 years ago

It’s R.I.P for SSPs: Here’s Why

SSPs are considered a necessary, and even vital, part of the digital ecosystem, providing a valuable link between publisher inventory…

9 years ago

Rubicon Project Revenue up 33%; Rocket Fuel’s Struggle Continues

Yesterday (2 August), Rocket Fuel (the ad network desperately trying to transform itself into a software company) reported a loss of USD$16.7m…

9 years ago

Tremors in the UK Video SSP Market

Tremor Video recently announced the appointment of Andy Morley as managing director, UK; and, even more recently, that the UK…

9 years ago

CEO “Proud” of Rubicon Q1 Results

Yesterday, (3 May) Rubicon Project (NYSE: RUBI), reported record Q1 results: revenue is up 71% year-on-year; earnings per share are up…

9 years ago

Header Bidding Should Be the Star of the Show: Q&A with Julien Gardes, MD, Rubicon Project

Ahead of ATS Paris next week, ExchangeWire looks at the development of programmatic in the French market. Here, Julien Gardes…

9 years ago