Facebook's average revenue per user is now USD$3.82 (£2.90); with 1.71bn monthly users, the social giant nets a cool USD$6.44bn…
Influencer marketing is creating a name for itself as a way of connecting with highly engaged audiences through the creation…
Social media platforms often introduce changes designed to improve user experience and, of course, monetisation. Change is the only constant.…
Promoted Pins, Pinterest's native ad format that launched in the US last January, have recently launched in the UK and,…
Yesterday (27 April) Facebook, Inc. (NASDAQ: FB) reported financial results for the quarter ended March 31, 2016. The company's results dwarfed analysts'…
Yesterday (26 April) analysts forecast the first ever quarterly decline in iPhone sales on a year-over-year basis. Overall expectations for…
Performance marketing is given many definitions; and depending on where you sit within the digital ecosystem, can be viewed upon…
The role of an agency media planner and buyer is going through an evolution. Deals over the phone and signed…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…