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premium inventory Archives - ExchangeWire.com

premium inventory

Now & Next: Private Marketplaces

Now & Next is a new feature from ExchangeWire Research. In Now & Next, we review the latest research, provide…

10 years ago

Ben Barokas, President & Co-Founder, Admeld, On Price Transparency, Bridging Buy & Sell Sides & The Swift Adoption Of SSP Technology In the Australian and APAC Markets

Ben Barokas, CEO and Co-Founder of Admeld on being a sell-side platform (SSP) for premium publishers and why Australian publishers…

14 years ago

Peter Mycock, Managing Director, Criteo Australia Discusses Criteo’s Australian Expansion, Scalable Personalised Retargeting & Increasing Publisher’s Yield

Peter Mycock is Managing Director for Criteo Australia and is spearheading Criteo’s expansion into the Australian market. Here he discusses…

14 years ago

Kevin Huang, CEO Pixel Group, Discusses Brand Advertisers, Branded Entertainment And Mobile & Video As Key Growth Areas In APAC

Kevin Huang is CEO of Pixel Group. Here Huang gives some insight into Pixel Group's premium website rep business and…

14 years ago

Arshan Saha, Regional Director, SEA, Innity Discusses The Evolution Of RTB & Exchange Trading in South East Asia

Innity is an ad network with a self-service media platform. Arshan Saha, Regional Director, SEA, Innity discusses the challenges and…

14 years ago