How much of a challenge is mobile, really? Jeremy Hlavacek (pictured below), vice president, Global Automated Monetization, The Weather Channel,…
On 18 May, Google announced at its I/O developers conference and on the Android developer’s blog that it was launching…
Mobile monetisation for premium publishers has been an ongoing topic of controversy, due to the fragmentation of content consumption, lack…
In February, Three announced an ad-blocking deal with Shine Technologies in the UK and Italy to "tackle excessive and irrelevant mobile ads".…
ATS Paris 2016, which took place on 13 April, was concluded by a panel discussion around the hot topic of how…
It's MWC week, so naturally, the spotlight is firmly planted on mobile and in this piece, mobile measurements. Despite common…
On Friday (19 February) the mobile network operator (MNO) Three delivered the news that, in partnership with Shine Technologies, it would…
Following OpenX’s successful launch of its School of Programmatic initiative last month (a series of workshops designed to fill the…