LATAM

Navegg Debuts in Europe; Instagram Sells Inventory in Brazil

This week’s RoundUp brings the following stories: Brazilian DMP Navegg starts European operations in Portugal, Spain, and Italy; Instagram finishes…

10 years ago

Industry Leaders in Brazil Speak About Programmatic; Mobile Inventory in Brazil Decreases

This week’s LATAM Roundup brings the quotes of Latin American executives during last Thursday's IAB Brazil Ad Tech & Data;…

10 years ago

Biggest Media Company in Brazil Starts Programmatic Trading; Publicis Group Gets Another Contract For the Digital Branch

In this week’s LATAM RoundUp we cover the launch of ProG, Globo.com’s private marketplace; AG2 Nurun, digital native agency, Publicis…

10 years ago

LinkedIn Launches Influencers in Brazil; Terra Networks Focuses in Programmatic

This week’s LATAM RoundUp brings news about LinkedIn and its first non-English Influencers program; a case study in which data…

10 years ago

Programmatic enhances social project; Apontador’s new CEO

This week's LATAM RoundUp brings an interesting campaign using data for a non-profit organisation, a sector in which optimising budgets…

10 years ago

Optimise’s Goals for Brazil; Melt DSP Announces Two Partnerships

This week, the LATAM Roundup brings two news pieces about commerce: Optimise’s goals to grow in the region, especially in…

10 years ago

Creativity & Automation are LATAM Topic in Cannes; Brazilian Audience More Willing to Pay for Online Content

This week’s LATAM Roundup brings the discussion of creativity and automation in Cannes; data of a recent survey about online…

10 years ago

A New PrimeTime in Social Media; Record in US Ad Revenue; MediaMath Searches a Marketing Director in LATAM

In this week’s ExchangeWire Weekly LATAM Roundup: two reports about social media usage shows when is the best time the…

10 years ago

AOL Partners With ROIx; Rocket Fuel Adapts to Brazilian Practices; Instagram Boosts LATAM Presence

In this week’s ExchangeWire Weekly LATAM Roundup: AOL ONE Video platform running in Brazil through a partnership with a local…

10 years ago