Mobile now accounts for 43% of digital advertising, finds results from the IAB’s latest Digital Adspend report. Mobile’s year-on-year growth…
In the latest column from the IAB's Display Trading Council, council members give their views on what has changed in…
Wednesday (12 October), PwC and IAB UK released the latest digital ad spend study, with the long-awaited news that mobile…
On 28 April ISBA (Incorporated Society of British Advertisers) weighed in on the advertiser/agency relationship with the launch of new…
The latest IAB UK digital ad spend report found that a record £8.61bn was spent on UK digital advertising in…
In our latest piece from the IAB's Display Trading Council, council members provide their views on programmatic as a dominant trading…
On 24 March the IAB announced the release of the IAB Programmatic Free Transparency Calculator to allow for charges of…
Yesterday (1 March), the IAB UK released the latest ad blocking report, conducted online by YouGov, which revealed that 22%…
In our latest piece from the IAB’s Display Trading Council, Lewis Sherlock (pictured below), head of enterprise strategy, AOL International,…