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IAB standards Archives - ExchangeWire.com

IAB standards

Programmatic Audio Advertising Primed for Growth

In January, the IAB Tech Lab released the OpenRTB 2.4 protocol for public comment. With the opportunity for comment now…

9 years ago

IAB UK’s Latest Report Shows Ad Blocking on the Rise

Yesterday (1 March), the IAB UK released the latest ad blocking report, conducted online by YouGov, which revealed that 22%…

9 years ago

Ikon’s Phil Cowlishaw Discusses The Recent Video Partnership With Tubemogul

Phil Cowlishaw is Performance Media Director at Ikon Communications. Here he discusses the recent Ikon video partnership with Tubemogul -…

14 years ago