The German programmatic market is in transition. While marketers are preferring the transparency offered by handling programmatic in-house, mobile attribution…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
2016 has truly shown how dynamic an ecosystem the digital advertising industry is. There have been highs and lows, but…
On 25 May 2018 the world will change. Personal data — arguably today’s most valuable currency and the lynchpin of…
By now all companies, both within the EU and on the outside, should be more than aware of the impending…
EU businesses have resigned themselves to the fact that they will have to start complying with the long-awaited EU General…
The new EU General Data Protection Regulation may not be particularly fast-approaching, but it will arrive with full force and…
After several years of ongoing negotiations, the EU Commission, the EU Parliament, and the EU Council reached a compromise on…
In the third of a series of pieces exploring the new General Data Protection Regulation (GDPR) coming into force across…
In the second of this series of pieces, ExchangeWire explores the new EU General Data Protection Regulation (GDPR). With contributions…