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dsps Archives - ExchangeWire.com

dsps

Deliver the Promise of Programmatic: Q&A with Tom Bowman, CEO, Intelligent Optimisations

Tom Bowman (pictured below) is certainly no stranger to the advertising world, with eight years under his belt at BBC…

9 years ago

Transparency Driving Shift in Agency Models: Q&A with Alan Osetek, Global CEO, Digilant

The agency trading model is constantly evolving; and that's never more apparent than to those on the outside, who are…

9 years ago

The SMB Digital Challenge: Scaled Activity Without Scaled Budgets

In the UK, SMBs make up 99.3% of all business, yet account for only 18% of total marketing spend. One…

9 years ago

Is Google Mirroring its Consumer Strategy With its Business Customers, Favouring its Own Products Over Those Provided by Third Parties?

Last week (August 6) Google announced that they will no longer support YouTube buying via the DoubleClick Ad Exchange. Marketers…

10 years ago

James Zipeure, Chief Operating Officer, VeNA (Video and Entertainment Network Asia), On APAC’s Growth In Video

James Zipeure, Chief Operating Officer for VeNA (Video and Entertainment Network Asia) on how video and social gaming % growth…

14 years ago