Midway Through a Long March to a Converged Media World: Q&A with Ramsey McGrory, Mediaocean

We often talk of convergence, interoperability, and the evolution of media, but how is the ecosystem actually changing? Ramsey McGrory…

• Ad Blocking
• Ad Fraud
• Creative
• Display
• Industry Infrastructure
• Martech
• Media Spend
• Programmatic
• Targeting
• Video
• Viewability

Industry Thought Leaders Share Predictions for 2016

The online advertising industry evolves at a rapid pace, driven by changes in consumer behaviour and advancements in technology. ExchangeWire…

• Ad Blocking
• Ad Server
• Display
• Industry Infrastructure
• Publisher

Industry Overview From ATS New York

Yesterday, (November, 3, 2015) the last ATS event of 2015 took place in New York City. The day started with…

• Display
• Industry Infrastructure
• Martech

Ad Tech 2016: Consolidate, Commoditise & Converge

Writing exclusively for ExchangeWire, Pat McCarthy, SVP corporate marketing at AppNexus (pictured) shares his thoughts on what will happen in Ad…

• Data
• DMP
• Enterprise
• Industry Infrastructure
• Martech
• Programmatic

Marketers Need the Freedom to Choose Technology That Best Meets Their Needs

There is an immense amount of consolidation and diversification in the technology marketplace. Neil Nguyen, President and CEO, Sizmek, speaks exclusively…