Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/co-authors-plus/php/integrations/amp.php on line 10

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 13

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 14
campaign performance Archives - ExchangeWire.com

campaign performance

What’s the Real Value of your Advertising Campaign?

Imagine you are an account manager looking through an end-of-campaign report: 95% viewable, 70% completion rate, 60% audibility, 5% click-through…

9 years ago

Carolyn Bollaci, Country Manager for Australia & New Zealand, MediaMind On Ad Relevancy, Data & Privacy, & How IPTV Will Start To Replace Traditional TV

Carolyn Bollaci is MediaMind’s Country Manager for Australia and New Zealand. Here she discusses why it's key for advertisers to…

13 years ago