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advertiser strategy Archives - ExchangeWire.com

advertiser strategy

Digest: Disney+ joins Barb Advanced Campaign Hub

Today's digest looks at Disney+'s decision to join Barb, Alden newspapers in their stance against OpenAI, and Google's proposals to…

2 months ago

Industry Predictions: How Will Advertisers Approach Digital Marketing in 2017?

2016 has truly shown how dynamic an ecosystem the digital advertising industry is. There have been highs and lows, but…

8 years ago

2017 Will Be a Year of Action for Brands, Agencies & Technology Providers

2016 has been a fascinating year for the industry, best summed up as the ‘year of transparency’, as the ANA…

8 years ago