A newly-released study shows brand suitable and contextually-delivered advertising with Channel Factory delivers on average, 28% more attention than industry…
In today's ExchangeWire news digest: agencies concerned by Google ad transparency; Meta unveils new features for Threads as user base…
This week: Meta prohibited from unconsented ad targeting, AI21 Labs cinches USD$155m (~£122m) in funding... In a win for fair…
In today's ExchangeWire news digest: YouTube Shorts may risk killing the platform's core business; the FTC wins an administrative ruling…
Attention measurement and optimisation provider, Playground xyz Attention Intelligence Solution (AIP) announced today (July 24th, 2023), its actionable attention solution…
In today's ExchangeWire news digest: Criteo is issued a revised fine in France for GDPR violations; YouTube internally tests a…
Scibids, the global leader in artificial intelligence (AI) for digital marketing, today (June 6th, 2023) announced that it has implemented…
Integral Ad Science, a global leader in digital media quality, announced it has enhanced its partnership with YouTube to provide…
In today's ExchangeWire news digest: NPR announces it will leave Twitter after being labelled “state-affiliated media”; YouTube quietly abandons its…
In today's ExchangeWire news digest: German media giant Axel Springer shifts its focus to digital and the US; the EU…