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• Watching That Secures Funding from FirstPartyCapital

  5 years ago News

  

  Watching That, the leading revenue intelligence platform for the OTT industry, has secured late seed funding from FirstPartyCapital, to help expand its customer base of broadcasters and OTT video providers across the globe. The funding will help Watching That invest [...]

• Tappx Acquires PlayOn Content to Boost Publisher Video Strategies

  5 years ago News

  

  Tappx, a leading ad tech company powering advertising solutions for mobile, desktop, and OTT/CTV, today announces that it has acquired PlayOn Content, a fast-growth video generation and monetisation platform. The acquisition will create a platform for global publishers which can [...]

• AdPlayer.Pro Outstream Video Ad Tech Provider Reports Q2 2021 Results

  5 years ago News

  

  AdPlayer.Pro, an international provider of advanced outstream video advertising solutions, has released its Q2 2021 business results, reporting the volume of daily served video ad impressions exceeded 45 000 000 in April - July 2021. According to the official announcement, such [...]

• El Proveedor de Soluciones de Publicidad en Vídeo Outstream AdPlayer.Pro Presente Resultados del Segundo Trimestre de 2021

  5 years ago News

  

  AdPlayer.Pro, el proveedor global de soluciones de publicidad en vídeo outstream, ha publicado sus resultados comerciales del segundo trimestre de 2021, informando que el volumen de impresiones de anuncios de vídeo servidos diariamente entre abril y julio de 2021 superó [...]

• VlogBox launches webinar series Get-Together, with the first one for video creators

  5 years ago News

  

  Vloggers, streamers, animation, and digital studios, as well other video content owners are invited to join their first live webinar– 'OTT for creators comes naturally: Why is CTV another key platform for your videos?' set for September 27, 2021. Over 183.5 [...]

• Blue Billywig Announces Key Nordic Hire as Company Continues to Scale Up Internationally

  5 years ago News

  Following continued growth in the region, leading Online Video Platform Blue Billywig today announces the appointment of Anders Ljungberg to manage business development across the Nordics from its Stockholm hub. Anders brings a wealth of knowledge to the role, with previous [...]

• Meetrics schafft neue Chancen für Bewegtbildwerbung

  5 years ago News

  

  Der führende Europäische Ad Verification Anbieter erweitert seine Viewability-Technologie mit innovativen Sichtbarkeitsdefinitionen, den sogenannten Advanced Video Metrics. Die neuen Metriken erfassen, in welchem Umfang Video Ads gesehen, gehört und damit wirksam werden, anstatt nur zu erheben, ob Werbevideos beim Start [...]

• Meetrics Creates New Opportunities for Video Advertising

  5 years ago News

  

  The leading European Ad Verification provider expands its viewability technology with innovative viewability definitions called Advanced Video Metrics. The new metrics record to which extend video ads are viewable, audible and thus effective. Now the quality standards for viewable impressions [...]

• TheViewPoint Announces its Partnership with Firework

  5 years ago News

  

  TheViewPoint, a SaaS video ad monetisation platform for CTV/ OTT publishers, has partnered with Firework, the leading short video web story platform for digital publishers, businesses, and media buyers, to assist in ad monetisation of Firework’s inventory. This partnership will enable [...]

• Channel Factory Continues UK Expansion with New Leadership Hires

  5 years ago News

  

  Channel Factory, the global brand suitability and ad performance platform for YouTube has added two new hires to its UK team to help increase its footprint and to continue to grow the business across the region. Amy Crowsley and Daniel Benjamins [...]

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