Adap.tv Announces Campaign Optimizer For Video Adap.tv announced last week its Campaign Optimizer for video, a technology that provides buyers…
Dutch Response to Cookie Regulation Netherlands Unprepared in the Wake of "Fast" Cookiewet Implementation Webwereld.nl by: Andreas Udo de Haes…
Ad Tech Goes Mainstream with Turn’s Mad Men TV Advert A primetime commercial which screened Sunday during Mad Men’s U.S.…
AdMaxim Mobile Marketing Launches in UK & EMEA Last week sees the UK and EMEA launch of AdMaxim, the first…
Microsoft Advertising Selects Adform for Rich Media Solutions Display marketing specialists Adform announced last week its global appointment by Microsoft…
zanox Releases ‘Mobile Performance Barometer’ Report - 313% growth in revenues via mobile devices - One transaction every 15 seconds…
Videology Announces Integration with eXelate Videology—an online video advertising platform and solutions provider—announced this week that its technology now allows…
Rubicon Project announced today that it is expanding its international operations with a strategic partnership with Netric Sales in the…
Much has been commented on the subject of online video. While still a nascent part of digital ad spend, the…
TubeMogul’s FakePreRoll.com Highlights Deceptive Industry Practice Most people think they know what a pre-roll video ad looks like: 15-30 second…